GTA MYSTICAL BURGER

GTA MYSTICAL BURGER

GTA MYSTICAL BURGER

eno

Thinking about rejuvenating its audience, the fruit salt brand Eno carries out an action within one of the most famous games: GTA, Grand Theft Auto. We created a mission where the player eats the famous Mystic Burger and ends up feeling sick. To get better and regain energy, the player has to go out on the map and find Eno.

With 5 films for online media and also with offline developments, we used the concept of “Pensou rápido. Pensou Daki" To illustrate this idea that symbolizes the act of automation, taking the person to the moment of need to resolve it with Daki, we used dolly zoom for the moment of representation of this automated idea together with modern and unique illustrations, representing all the innovation of the brand.

2022

MY ROLE: CREATIVE DIRECTOR

daki-05
daki-05
daki-05

MARCELO ALVES / ©2024

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